The book · free on release

The property that makes you money can still cost you a fortune.

Name: No Bullsh!t Property
Author: Tom Haigh

A property can rise in value, collect rent and look like a success, and still do less than the same money could have done elsewhere. Underperformance rarely feels like failure while it's happening. No Bullsh!t Property looks at thirty years of Australian property evidence to show why.

By Tom Haigh, founder of Groundswell Property.

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No Bullsh!t Property by Tom Haigh, book cover

About the book

A couple of per cent is the whole game.

A small annual difference looks like nothing in year one. Repeated over 10, 15 or 20 years it is no longer small. That's why the property itself, and the fundamentals under it, matter more than the story around it.

Thirty years of Australian property evidence: what average actually did, what the stronger outcomes had in common, and what underperformance costs over time. Not a textbook and not a get-rich-quick guide. Evidence first.

Inside the book

What you'll learn.

What did Australian property really do?

Thirty years of evidence, not thirty years of stories. The benchmark most owners have never actually seen.

What did the stronger outcomes actually look like?

Not Instagram portfolios. The properties that outperformed, and what they had in common.

What does underperformance cost?

The property that went up and still gave away a decade of opportunity. How to see it before it happens to you.

Why do small differences matter so much?

Compounding, in plain English. Why a couple of per cent a year is the whole game over 10, 15 and 20 years.

Which fundamentals keep showing up?

The evidence-based framework: the handful of things that decided the result, and the things that only looked like they did.

How should this change your next decision?

Turning the evidence into better judgement, whether you're buying, holding, selling or doing nothing at all.

Is this for you?

Written for anyone who owns property, or is about to.

For the reader thinking: I don't want to make a million-dollar decision on folklore. I already own property and I want to know whether it's really performing. I'm about to buy and I want the evidence first. I'm tired of gurus, tactics and hotspots. It's free, it's short, and it's built on thirty years of evidence.

Before you commit another decade of capital to property, know what the evidence says.

Get No Bullsh!t Property free on release. First name and email, nothing else.

No spam. No sales funnel. Just the book.

Tom Haigh — Founder, Groundswell Property

Who wrote it

Written by the Groundswell team.

Ten years of analysing and buying property for clients across Newcastle and the Hunter, led by Tom Haigh, Licensed Buyers Agent and host of The Australian Property Show. What that taught us is that the property itself matters more than the story around it, and that evidence beats hype every time. No Bullsh!t Property is that experience written down, so you can judge your own decisions against a better benchmark.

Learn more about Groundswell

After the book

If the evidence has you questioning whether your position is working hard enough, we can help you look at your own.

A free 30-minute Clarity Call about what you've built, what you're trying to achieve and which options may be worth exploring.

Book a free Clarity Call

30 minutes. No pressure. Newcastle-based, working nationally.